From The First Pitch To The Final Settlement

Current and Managed · Managed and Partial

Book the room. Route the work. Run every stage.

Research suitable presenters, build the route, prepare personalized outreach, track replies and holds, advance confirmed dates, operate every stage, settle the event, and preserve the relationship.

Book it. Build it. Sell it. Run it. Capture it. Share it.

IMC Machine Short · Creative Booking

One Creative Booking. One Working Record.

Musicians, visual artists, theater companies, comedians, and class leaders can carry the same approved facts from the first pitch through production, promotion, performance, and follow-up.

Strategic Communication and Innovation Designed by Julie Good, MATC · Good Creative Media · San Antonio, Texas

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Current Booking, Touring and Festival application surface
Current IMC Machine application surface. Individual functions carry their own maturity, provider, access, and approval requirements. Open the full size application screen.

Connected Product Systems

Two systems. One public operating desk.

Current and Managed

Touring, Booking and Representation Desk

Turn an artist, company, author, speaker, comedian, orchestra, podcast, or appearance into a structured booking campaign that carries the profile, target, outreach, reply, hold, offer, contract handoff, advance, performance, and rebooking record.

Review the complete system
Managed and Partial

Festival and Multi Stage Operations

Coordinate performers, stages, schedules, vendors, volunteers, sponsors, ticketing, safety, capture, hospitality, changes, settlement, and next year’s archive from one festival record.

Review the complete system

The Problem It Solves

The event record should not disappear between systems.

Touring, Booking and Representation Desk

Booking is not one email. It is research, fit, routing, contacts, materials, outreach, follow up, holds, offers, documents, deposits, travel, technical advance, promotion, performance, settlement, and the relationship that earns the next date. Most of that work disappears inside an inbox.

Festival and Multi Stage Operations

A festival is a small city built for a weekend. A moved set time changes the stage grid, crew call, gate communication, sponsor proof, social post, and printed schedule. When each department owns a separate spreadsheet, one change becomes a day of recopying.

Complete Workflow

Move from source to approved outcome.

Touring, Booking and Representation Desk

  1. Build the approved artist, company, program, market, date range, and booking profile.
  2. Research suitable venues, presenters, festivals, media, partners, and route logic.
  3. Prepare the pitch package and personalized outreach round.
  4. Track replies, follow ups, holds, offers, availability, and human decisions.
  5. Hand confirmed dates into contract, travel, hospitality, technical, campaign, and production workflows.
  6. Preserve performance, settlement, media, contact history, and rebooking signals.

Festival and Multi Stage Operations

  1. Define the festival, dates, grounds, stages, capacities, permits, rights, owners, and operating plan.
  2. Build performer, vendor, sponsor, staff, volunteer, ticketing, hospitality, and safety records.
  3. Create stage schedules and a master run with controlled department views.
  4. Publish role specific calls, maps, briefs, and change notices.
  5. Operate the festival days with live timing, issue, audience, capture, and settlement records.
  6. Close strike, payments, sponsor proof, reporting, media, and next year preparation.

What The User Gets

Useful work, visible responsibility, and a record worth keeping.

User outcomes

  1. A booking record that survives beyond one inbox.
  2. Research and outreach shaped to the act and the room.
  3. Confirmed work that hands directly into production and promotion.
  4. Reusable route, relationship, and outcome history.
  5. One current lineup and schedule across every authorized team.
  6. Vendors, sponsors, volunteers, artists, crews, and stages attached to the commitments they carry.
  7. Better change control during the event.
  8. A post festival record that becomes the beginning of the next production.

Examples and samples

  1. A theater company routes a Texas run through presenters, fringe festivals, rental houses, and arts press.
  2. A musician builds a regional venue pitch and radio promotion round.
  3. An author coordinates bookstores, festivals, reviewers, public radio, and launch materials.
  4. A speaker bureau tracks inquiries, holds, contracts, travel, program, recap, and rebooking.
  5. A three stage music festival manages 40 acts, vendor power, volunteer shifts, sponsor obligations, ticket counts, and settlement.
  6. A fringe theater festival coordinates applications, venues, tech windows, performances, press, and artist payment.
  7. A college arts festival manages student groups, facilities, accessibility, capture, and institutional reporting.
  8. A culinary event manages chefs, vendors, permits, schedules, ticketing, content, and sponsor proof.

Visual Workflow

Booking, Touring, and Festival from source to approved outcome.

Follow the practical movement of the work. The machine organizes, drafts, compares, and prepares. The responsible person keeps authority over approval and release.

Booking, Touring, and Festival workflow for opportunity research, personalized outreach, holds, advancing, performance, settlement, and relationship history
Booking, Touring, and Festival. Research suitable presenters, prepare individualized outreach, track replies and holds, advance confirmed dates, operate the engagement, settle, and preserve the relationship. Open the full size workflow. Open this workflow in Figma.

Evidence And Boundaries

Show what is current. Name what still requires people, providers, or a managed scope.

  1. The public site includes dedicated booking and touring pages for theater, dance, orchestra, comedy, authors, podcasters, family entertainment, appearances, and conventions.
  2. The catalog includes tour circuit plans, booking outreach, festival submissions, radio promotion, venue pitch kits, advance packs, and booking retainers.
  3. Outreach can be researched, drafted, tracked, and approved. Sending, contracting, and representation remain human controlled.
  4. The public Festival workflow explicitly covers stages, vendors, sponsors, crew, ticketing, live weekend operations, strike, settlement, reporting, and reuse.
  5. Current component systems include production operations, Run of Show, Crew Portal, Staff Scheduler, box office, campaigns, and distribution proof.
  6. A universal end to end festival deployment is not represented as self configuring. It requires a managed scope and verification of each integration.

Connected product areas

Read. Compare. Decide.

The website should do the explaining.

Review the actual application surface, the complete workflow, the practical outcomes, and the maturity boundary. Then open the application, browse the catalog, or request a written scope.

Book it. Build it. Sell it. Run it. Capture it. Share it.